Magnum Research is a name most commonly associated with the Magnum Research Desert Eagle, a customized single action semiautomatic pistol that works on direct impingement gas-operated technology. This high profile handgun covers a wide market base, since it comes in three different versions chambering .357 Magnum, .41 Magnum, .44 Magnum, .440 Cor-bon and .50 Action Express rounds. However, Magnum Research has a number of other firearms in its repertoire. For instance, The Magnum Research Baby Desert Eagle is a small, handy handgun that is often erroneously referred to as a scaled-down version of the bulkier Desert Eagle (in fact, there are very few similarities, apart from the calibers they accommodate).
Magnum Research is a Israel Military Industries (IMI) subsidiary that concentrates less on the mass production of military firearms and more or the exclusive design and manufacture of powerful luxury handguns. These handguns are quite powerful and have a lot of aesthetic and media appeal. The fact that there are issues regarding their utility in situations other than target shooting and hunting has not impinged on the overall appeal of Magnum Research’s specialized and expensive handguns. The company’s products are not oriented to actual battlefront performance – they cater to the richer segment of gun lovers who can afford to make a lifestyle statement with the firearms in their possession.
Among Magnum Research’s other highly prominent products is the Magnum BFR – the only revolver that the company manufactures. The letters BFR are ostensibly an acronym for ‘Biggest Finest Revolver’, but this is debatable. The Magnum BFR is available chambered for a whole range of ammunitions, including 45/70, .480 Ruger/.475 Linebaugh, .450 Marlin, .500 S&W, .50AE, .444 Marlin, .30/30 Winchester, .45 Long Colt/.410 and .460 S&W Magnum. Thanks to the range of chambering available, the single-action Magnum BFR is a popular hunting handgun for a variety of game, from grizzlies to grouse. It retails at a baseline price of $899 and a number of related accessories such as grips, holsters, scopes and mounts have been designed and marketed in conjunction with this handgun.
Magnum Research is not necessarily a handgun-specific manufacturing company. Aware of the fact that a love for guns can include rifles as well, it has introduced a whole range of rather expensive but highly efficient and versatile center-fire rifles too. The Magnum Research Mountain Eagle line presently features nineteen models – these include MagnumLite Varmint Graphite .22/250, the MagnumLite Varmint Graphite .223, the Mountain Eagle MagnumLite Graphite .30-06, the Mountain Eagle MagnumLite Graphite .280 and the Mountain Eagle MagnumLite Graphite 7mm. Apart from their highly resilient graphite barrels, the USP of these rifles is their custom tuned Remington action. They also feature adjustable trigger, which makes them adaptable to a wide cross-section of shooting enthusiasts. True to the company’s motto of ultimate customer orientation, these rifles are customized to individual buyer preferences.
Magnum Research has a rather admirable PR section that concentrates exclusively on putting the company’s products under the media limelight. The fact is that Magnum Research’s handguns have had extremely good press so far, thanks to the fact that they feature in a number of films. The most prominent stars ever to have appeared on the silver screen have wielded Magnum research firearms to great effect. The most recent examples would be the film ‘Charlie’s Angels – Full Throttle’ and the ‘Matrix’ series of films. Magnum Research firearms are, beyond question, all-time favorites with filmmakers and prop masters thanks to their elegance and raw visual appeal. For this reason, Magnum Research has never found it necessary to advertise overtly – however, they have recently launched a website called www.magnumfilms.com. This website mainly provides information about films, television shows, video games, online entertainment and other media that feature the ubiquitous Desert Eagle. This handgun has had more on-screen exposure than any other handgun ever since it first rolled off the company’s production line in 1980.
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